Original Poster - Rhum Negrita Old Nick - Rum - West Indies - Jamaica - 1899

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Seller: moufflet-and-co ✉️ (47) 100%, Location: St Ouen, FR, Ships to: WORLDWIDE, Item: 225556637836 Original Poster - Rhum Negrita Old Nick - Rum - West Indies - Jamaica - 1899.

Artist: Anonymous

Title: Negrita rum old nick

Date: 1899

Size: 35 x 49 in / 90 x 125 cm

Printer : IMP. J.E. GOOSSENS. LILLE

Materials and Techniques: Colour lithograph on paper

Linen backing: Yes

Condition: A (Designates a poster in very good condition. Colours are fresh and there are no or very few paper losses. If there are any imperfections, they are marginal and imperceptible).

Additional Details:

Advertising poster for Negrita rum. We see a West Indie woman in a striped outfit. She holds a tray in her hands on which is placed a bottle of rum and three full glasses. The background is composed of three colors Red Blue and Yellow.

In 1857, Paul Bardinet, an alcohol producer from Limoges, decided to invent a new alcohol by distilling tafia, from the juice of sugar cane from which Negrita rum was born.

The “La Negrita” rum, titrated at 40°, was registered by Paul Bardinet in Limoges in 1886. A few years later, the brand became simply “Negrita”. The image of the brand, represented by a West Indian woman is, according to Bacholet, the oldest character in French advertising. The image was drawn by Max Camis.

Further information and photographs available upon request.

Moufflet & C° - Paris Fine Art

We are specialized in fine prints and original vintage posters and have been providing expert advice to international clients, collectors and museums since 1970. We guarantee the authenticity of all our items.

Payment: We accept PayPal as well as most major credit cards.

Money Back Guarantee: All prints and posters offered for sale are covered by a 14-day full money back guarantee.

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Shipping: Shipping is free. We ship worldwide with FedEx International Priority . Delivery is usually within 1 to 3 business days. A tracking number is provided for online tracking of the shipment.

Attention International Buyers: Please Note that import duties, taxes, and charges are not included in the item price or shipping cost. These charges are the buyer's responsibility. Please check with your country's customs office to determine what these additional costs will be prior to bidding or buying.

  • Condition: Used
  • Condition: Condition: A (Designates a poster in very good condition. Colours are fresh and there are no or very few paper losses. If there are imperfections they are marginal and imperceptible).
  • Artist: Anonyme
  • Unit of Sale: Single-Piece Work
  • Size: Large (up to 60in.)
  • Signed: No
  • Color: Blue - Red - Yellow
  • Title: Rhum Negrita
  • Certificate of Authenticity (COA): Yes
  • Original/Licensed Reprint: Original
  • Subject: Advertising, Alcohol, Rum, West Indies, Jamaica
  • Listed By: Dealer or Reseller
  • Type: Poster
  • Year of Production: 1890-1900
  • COA Issued By: Moufflet & Co
  • Item Height: 49 in
  • Style: Art Nouveau
  • Features: Signed
  • Item Width: 35 in

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